By Professor Patrick McGhee, FRSA, BABCP, C Psychol. National Teaching Fellow. Introduction Offering a complimentary initial conversation is a common marketing tactic for CBT practitioners. In theory, it lowers the barrier for prospective clients, showcases your expertise, and builds rapport before therapy begins. Yet many therapists find that these “free calls” rarely translate into bookedContinue reading “Why Your Free Initial Client Conversations Might Not Be Working – A Practical Guide for CBT Therapists”
Tag Archives: health
Four Surprising Truths About Depression That Could Change How We Treat It
For decades, the story of depression treatment has often followed a simple, linear script: a person feels unwell, receives a diagnosis, and leaves a doctor’s office with a prescription. This narrative is comforting in its simplicity, but for a vast number of people, it’s a story that doesn’t have a happy ending. The reality isContinue reading “Four Surprising Truths About Depression That Could Change How We Treat It”
Treating SAD with Modern CBT
10 Practical Techniques: How CBT Therapists Fight the Winter Blues Seasonal Affective Disorder (SAD) can cast a long shadow over the winter months. Shortened daylight hours disrupt sleep patterns, leaving you feeling drained and unmotivated. But fear not! Cognitive Behavioral Therapy (CBT) offers a powerful arsenal of techniques to help you combat the winter bluesContinue reading “Treating SAD with Modern CBT”
Practical Therapy 